Mareting Campaign Management Features
Overview of CRM features
| Detailed List of all CRM features
- Add particular contacts to a marketing campaign
- Search for targeted marketing leads based on:
- Previous marketing campaigns
- Purchase history
- Geographic location
- Referral source
- Job role
- Company
- Job title
- Previous event attendance
- Particular types of contact from staff (eg: types of inquiry, support, sales, phone calls, emails, etc)
- Previous contact with particular staff members
- View a list of all targeted campaign members including their name, company name, email address and preferred phone number
- Record a cost for each campaign
- See at a glance, the sales amounts generated for each campaign for return on investment (ROI)
- Export targeted contacts for each campaign
- Attach files to a campaign
- Mark each stage of the campaign including when contacts are exported and when marketing communications have been sent
- View the history of each campaign and which staff members were involved
- View all marketing campaigns an individual customer has been a part of